Author: The Deletist

Interest-based Advertising

After last week’s posting, Big Data Targets, about a woman employing various strategies to prevent her pregnancy from becoming an advertising target, I felt a renewed interest to explore more about how my data is collected and used each time I use the…

Big Data Targets

I recently read an article titled “How One Woman Hid Her Pregnancy From Big Data”.  In the article, Janet Vertesi, assistant professor of sociology at Princeton University, attempts to hide her pregnancy from marketers by employing the following basic strategies:…

I Forgot It for a Reason

I often don’t give my brain enough credit for the processing it does each day.  When I fail to remember something important I’m quick to be self-critical, chastising my brain for forgetting.  But this doesn’t take into account the thousands…

Unsubscribe: A Way to Delete

Every time I attend a conference I dread the email aftermath because I know that the list of registrants gets passed along to all the vendors. This means for weeks, and sometimes months, I am besieged with a relentless torrent…